New Media Marketer

An Automated Home Business For Network Marketing

If you are looking for a home business that will allow you to augment your savings without worrying too much about back breaking work, then you might have heard about network marketing. In network marketing, or multi-level marketing, you are required to find more people to add to your network: these people will look for more people, and these people will buy things from you. Their purchases will entitle you to commissions; and their commissions from the purchases of people in their downlines will also entitle you to commissions. In order to make the searching and documentation easier, you may need an automated home business to keep your records in line.

Why would you need to automate network marketing? First of all, you will need to recruit people, and you will need to keep records on who your recruits are. These people that you recruit need to be as networking-savvy as you: they need to have enthusiasm, but they should not stray into hard selling techniques that will annoy potential customers and turn them away; they need to have high aspirations and goals, and they need to have the focus to meet these goals; and they need to be friendly and sociable, and have their own large network of connections. This brings us to the second point: you need to know the people who are down the line from you, and you need to know how much you are earning from your downlines in terms of commissions.

There are many ways for you to run such a home business, and it will most certainly involve computers. There are software packages available if you need to automate your home business: because most of these software packages are user-friendly and intuitive, they will not involve a steep learning curve, nor will they require you to spend long hours learning them. However, they will also require you to pay a premium price for what they offer, so if you are not willing to shell out some money for the software, you can probably rely on your database-construction skills in order to keep your records.

When automating your home business, make sure that you have many back up copies available. When storing information, make sure that you have all the contact information of your immediate (or first degree) contacts, as well as their earnings. You might also want to find a way to graph or plot their earnings over time in order for you to find out how well they are doing and how they might need improvement. Your graphs or plots can also help you counsel them on how to earn more money at certain times of the year, such as when school starts and parents are more concerned with tuition fee payments; or when Christmas comes around and people need money for their gifts.

These are only a few advantages for an automated home business that will serve your network marketing needs. For more information, talk to your information technology savvy friends, or learn more about how to make use of simple office software for different documentation and recording purposes. Always brush up on your computer skills by updating your software and learning the new functions associated with the updates; and if you can, attend workshops on new software that can help you. This way, you can meet even more people and widen your social circle! If you are able to organize your contacts as well as your earnings, then you will be able to get more out of your network marketing work.

Daegan Smith Is And Expert Online Marketer "Wanna Lean The Secret To Making $85,147,717 Per Month While Quickly And Easily EXPLODING Your Network Marketing Organization by 7,141 People Without EVER Buying Or Calling a Single Stinking Lead?" Free CD Explains All: ==> http://www.easymlmprofits.com


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A Look At An Automatic Downline Scheme

In network marketing, the downline is the person (or persons) down the line from you who will give you commissions for their purchases, and who can earn you more commissions when people buy from them. A downline has to be as enthusiastic in sales as you, and has to be fit to the target market of your product or service. Many network marketers often despair because of not being able to find more downlines, but some network marketers are especially adept at adopting different schemes in order to get an automatic downline; that is, they employ different tactics in order to get people to automatically listen to them and buy products.

Getting a downline can be difficult, and there are many different ways for an automatic downline to be obtained. What are the characteristics of a good automatic downline scheme? First of all, it should not cost you money. Some network marketers make the mistake of spending a lot of money on advertising online, and often get disappointed because they do not get any returns on their investment. If you want surer returns, take control of your marketing tactics and make sure that you do your own advertising so that you can reach out directly to your target market instead of groping blindly in the dark, looking for clients.

You automatic downline scheme should be easy for your network marketing group to do on their own. What you want to do is to not only have people buy from you, but to have these people recruit even more people and duplicate your success with them. The more successful they are, the more successful you become. You need to have an automatic downline scheme that will work even with very little tutorial or guidance from you. You want your team to survive and get you money even without you having to breathe down their necks one hundred percent of the time.

Your scheme should also allow you to capture a quality downline: that is, you need a good group of people who can make sales and buy from you, not a large group of people composed of individuals who are not certain about what they want to do or buy. Having a quality downline is the secret to good network marketing. You will be able to make sale faster and get bigger, better commissions with a downline that is loyal to you.

One such scheme might be for you to post advertisements of your services and products on selected forums or websites. These forums need to cater directly to your target market, and they need to be frequented by people whom you know will buy from you or who can be part of your downline. You may also need to reinforce your marketing strategy by not only posting more ads, but posting on forums constantly and being a source of help for people. The more visible you are, the easier it will be for you to get people to trust you and to eventually buy something from you and be your permanent downline.

These are only a few tips that you might want to follow or look into when you are thinking about an automatic downline scheme for your viral marketing or network marketing work. Remember, you donít need the whole world to buy a little stuff from you: you need a few good people who will stick by you, learn from, get products and services from you, and help you earn more money.

Daegan Smith Is And Expert Online Marketer "Wanna Lean The Secret To Making $85,147,717 Per Month While Quickly And Easily EXPLODING Your Network Marketing Organization by 7,141 People Without EVER Buying Or Calling a Single Stinking Lead?" Free CD Explains All: ==> http://www.easymlmprofits.com


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How To Start An Internet Business With Zero Budget

When thinking of establishing an internet business, one of the things a person should consider is the cost. In most cases, putting up an internet businesses usually involve spending on the following items:

• Web Hosting – obviously, you will need to have a web host that will help you set up your internet business. Their services may include a domain name; mail manager and POP email accounts. Fees for their services can cost from $70 to $800 annually depending on the services you availed of.

• Sales Letters – you will need to spend on effective sales letters that will be sent out to market your product. Although this may not cost much, you will certainly have to spend a lot of time distributing them.

• Payment System – in order to protect your e.g. digital product from illegal sharing between users, you must have a system like DLGuard. Installation usually costs around US$127.

• Monitoring System – You will also need a system to track sales performance and create real time reports. This way you will be able to see how well your product performs and how well it sells to your target market. By analyzing such data you are able to find out the weaknesses of your product’s sales page to improve it. Moreover, you will be able keep track of your sales records, the best and worst days.

• Network Fees- establishing a business network is crucial for the success of a business. Although most of them offer free membership, there are still some networking portals that charge you a certain amount in membership fees or even commissions.

Most of these internet businesses set aside a big portion of their capital for marketing and advertising costs. With millions of consumers relying on the internet to provide them with easy access to product information, it is not surprising that effective online marketing has become a priority. But instead of wasting money on useless ads, there is a growing number of internet businesses that rely on affiliate marketing.

Basically, affiliate marketing allows you to market products without spending outrageous sums of money on advertising. Online marketers or affiliates will accomplish the job for you by promoting your product on their websites. Each item or product sold will earn the affiliate a certain amount of affiliate commission. It is actually a very simple and cost-effective way to market and sell your products online. Many businesses swear by affiliate marketing especially since it has saved them much money.

Having established how affiliate marketing can help you, you must now look for a reliable online affiliate marketing network portal that can provide all your internet business needs at NO COST at all!

As one of the leading affiliate marketing network portals in the internet community, Click2Sell.EU (http://www.click2sell.eu) can provide you with an effective way of selling and marketing your products. It already has a built-in affiliate network, large selection of payment methods, user-friendly interface and an advanced reporting and monitoring system. All you need to do is to register and put your product or item for sale in the Marketplace. Click2Sell affiliates will take care of the rest! The best thing is you will only be charged a very small amount for each product you sell and you can pay the affiliates conveniently as well! At the end of the day, you will enjoy a nice profit as well as big savings at no trouble.

Egidijus Andreika is a creator of Click2Sell.EU Affiliate Programs Network. Click2Sell allows you to sell your products online and run your affiliate program. Get paid instantly to your account, recruit affiliates on our online marketplace. Sell products online with Click2Sell.EU Visit Click2Sell affiliate network.


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Warning To Direct Marketers: Asking These Questions Will Kill Your Conversions

For those marketers who labor tirelessly, though fruitlessly, oblivious to marketing history, and unversed in copy that brings home the bacon—please take note: this article is for you.

To begin...

One of the most famous questions ever asked in an ad was penned almost a century ago by copywriting legend Maxwell Sackheim. It read:

Do you make these mistakes in English?

It was the headline for an ad that sold a rather pedestrian mail-order language course.

Yet it worked so well—pulling in so much money—the company who owned it, continued to run it for 40 long and successful years!

To be sure, a myriad of other headlines were tested, all using the same body copy, before that now famous winner was discovered.

One competing headline even read: Do you make mistakes in English? Certainly close enough, you would think. But it failed miserably, as did all others.

It was only when that seemingly innocuous word “these” was finally inserted, that direct marketing history was made—and a lesson for direct marketers was learned.

Well, some endeavored to learn it, most never tried. They merely copied its form, without understanding why it worked so well.

Even today, you’ll see that same headline in its innumerable permutations:

• Do you make these seven tactical mistakes on a first date?
• Do you make these errors when doing your own taxes?
• Do you make these blunders every time you write your own copy?

So on and so forth.

These copycat headlines will actually work... at least for a short while (particularly with those consumers who don’t get out very often).

But as with most formulaic copy, it’s soon recognized as a trite, clichéd, over-used and unimaginative pitch that screams: Hey, look! Here’s my ad!

Nevertheless, the question remains....

Can asking a question in an ad increase sales?

Some will argue vehemently that the use of a question is a non-starter, a pre-ordained copywriting disaster.

Craig Huey, founder and president of the award-winning Creative Direct Marketing Group, a direct marketing advertising agency, and for whom I’ve written numerous promotions, froths at the site of a question in sales copy. (He’s faithfully crossed out every one from my submitted drafts.)

Nevertheless, a question is a tool. And as with any tool, any copywriting strategy or tactic, if a question is not formulated and handled with proper caution, it could indeed do immeasurably more harm than good.

Well, let me correct that: if you’re a direct marketer who tests you can measure precisely how much harm a poorly phrased question will do... or how well a good one will convert.

The secret to constructing a well-built, hard-working, money-sucking question

For Max Sackheim the secret sauce in his brilliant question was intrigue and curiosity, both of which were lacking in: Do you make mistakes in English?

Understand, that question failed because it was a yes or no question—and a yes or no question should never (with qualifications) be asked in sales copy.

Why? Because either of the two possible answers, yes or no, will effectively end the conversation you’re trying to conduct with the reader.

I’ll explain...

If the answer to a question—especially one in your headline—is no, the reader will assume there’s no further reason to continue reading your letter. In other words, you asked, I answered, now good-bye.

Similarly, if the answer is yes, the reader responds with a big: Yeah, so? (And again, he’s gone.)

A yes/no question does not sink the barbed hook in the fish’s mouth (not that I’m equating consumers with a large or small mouth bass).

Why then “these”?

By inserting the word “these” in his headline, Sackheim prevented the reader from answering yes or no.

And, because the reader didn’t know what “these mistakes” were, he had to keep reading in order to find out. And that was the key to the ad’s success.

Because the first objective of any sales copy, from the headline on down, is to compel the reader to keep reading. Otherwise, how else will you get the chance to prove your product’s worth—and ask for the order?

Never give the reader time to think about the answer

It’s dangerous—for you as a marketer.

You want to do all the thinking, and answering, for the reader. You want to direct the conversation and provide the conclusions—always!

For example, if you ask a question that doesn’t either hint or overtly state that the answer will only be revealed by reading further, sorta like in these questions:

• How many times a day do you dream of becoming rich?
• When are you finally going to tell your boss to take this job and shove it?
• How much money have you lost in the stock market this year?

You’re, in effect, asking the reader to step away from your ad and discover the answer elsewhere (either in his own thoughts and musings, on his hard drive, or in the file cabinet in the attic).

In any event, he’s distracted. You’ve lost his attention, you’ve broken the connection—you’ve pulled the plug!

For an ad to be successful, it can never be laid aside. It must be read in its entirety with rapt attention, growing interest, and compelling desire.

But, since there are exceptions to all rules...

This is the only time answering “yes” to a question will move a sales conversation forward—and not end it

Now this is rather advanced stuff (so don’t try this at home, you could hurt yourself)...

Nonetheless, if you can pose a question—numerous questions, in fact—in such a way, where you know, and want, the answer to always be yes...

You will be leading the reader by the eyeballs into a state of blissful acceptance—of your argument or contention—and ultimately of your offer.

I’ll explain...

If your question is more or less rhetorical—where you and the reader know the answer is yes, sorta like in these questions:

• You know that Big Pharma has the FDA in its pocket, right?
• Couldn’t you use an extra $10,000—tax-free—in your bank account starting tomorrow?
• Wouldn’t you like to be your own boss, and never have to answer to anyone else again—while doubling your income?

You’re, in effect, positioning yourself as the reader’s good buddy, his wise and magnanimous advocate (well, kinda).

In any event, you’re agreeing with him, and prompting him to agree with you. You’re standing beside him, confirming his deepest beliefs and/or suspicions—and you’re hurling rocks at his enemies.

You’re bonding!

And so the more he answers yes to your “leading” questions—and to your similarly orchestrated statements and contentions—the more inclined he will be, by sheer force of habit if nothing else, to say “YES!” when you ask him to open his wallet and give you his credit card number.

Get it? Questions? Yes, no?

Barry A. Densa is one of America’s top freelance direct response copywriters. Visit www.WritingWithPersonality.com and see how Barry easily and quickly converts prospects into buyers using “salesmanship in print”. And while there, sign up for his highly regarded FREE ezine: Marketing Wit & Wisdom!


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Keeping Up With The Times

There are a few songs on the radio that mention that the times are changing…and they are. More so with business marketing than anywhere else. Your marketing budget at one time was allocated to local marketing, today it needs to include local internet marketing.

I recently read an article that was written by an astute business person well a retired one that took a look at what a dry cleaning advertising budget should look like today. This article has stuck in my mind if only because its one of the few that I have seen that was real!

If you look at the local paper you will see its size decreasing at an alarming rate, display ads are almost non-existent in the newspapers. Why? because there are less subscribers now than in the past, they prefer to read the paper online. For one thing its greener than tossing the paper in the trash when done reading it. Also they can log onto the internet at work and read the news, not to mention the advent of CNN.com and its peers which provide up to the minute news at a click of the mouse. Why pay for a subscription offline when you can get your content free online? Anyways back to online marketing, well with the decrease in the newspaper and the focus on reducing waste the internet and local marketing are fast catching on.

The retires dry cleaner mentioned in the article that she would reduce her marketing budget for local print marketing by 50% and move that into Online marketing and well she was right but more likely it should be a 25%-75% split.

Moving to a website and local marketing online will achieve a great deal more with a properly laid out website. Your website is one of the best tools for local online marketing. One of the things that alot of merchants forget when setting up a website is to include an downloadable coupon. This would be printable and low and behold it will bring the customers from your website to your business.

Include in your online marketing plans a feature of uploading your typical “Television Commercial” to your website and to some of the video hosting sites like, YouTube. This will allow you to double or even triple the viewing of the commercial.

Even radio ads simply don't cut it these days. With satellite radio subscriptions growing by the year, the amount of people that can hear the ads on air are decreasing rapidly. Online is the way to go when it comes to marketing.

When you consider even a small bedroom community, if you have a customer base of 20,000 families. Figure 90% of my customers are middle to upper middle class. Further, assume a conservative 50% have computers at home or work and are online (most likely much more than that, but we will round down to be safe). That’s 9,000 customers. Those 9,000 people that have computers are not likely to be looking at the traditional marketing information so its important to approach them where they are looking.

Search Engine Optimization Journal is an SEO Blog that discusses Search Engine Marketing, Search Engine Ranking and Positioning for the new and advanced reader. Questions about this blog, please call 877-295-0620.


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Blog Marketing Tip: Using Your Signature Line As Anchor Text

When it comes to blog marketing there is no technique as more effective and necessary as anchor text.

What is anchor text exactly?

Anchor text is when you use an important keyword to link back to a page on your website. One of the best ways of doing this is through your signature line. I highly recommend at least three links in your signature line and it should look like this:

Anchor text for website home page
Anchor text for internal page of web site
Link to blog home page

Let’s break these elements down for you. Let’s say you are an auto mechanic and you have a blog that is geared toward teaching people how to do things on their own vehicles - you know, things like oil changes, tune ups, carburetor flushes, tire checks etc. You set up a domain name separate from your website so that you can use your blog to drive traffic to your website. Your signature line is a very important part of that strategy.

Basically, the top link of your signature line should point to your website and the text should be the title of your website. If your blog’s name is Roger’s Car Repair Blog and your website is called Roger’s Car Repair then that top signature link should say Roger’s Care Repair and link to your website’s home page.

Next, your signature link for the internal page of your website should be keyword-rich and related to your blog post for that day. In other words, if today’s post was on tune ups for a ‘57 Chevy and you have a page on your Roger’s Car Repair website dedicated to tune ups and tune up supplies and tools then you’ll link that second line of your signature line to that page using a phrase like Get A Tune Up For Your ‘57 Chevy. Now you have your keywords acting as an important link to your website.

Thirdly, that final link should simply read Roger’s Car Repair Blog and it should point to your blog’s home page. The reason you do that is because people will often find a single post from your blog in one of the search engines or bookmarking sites. If they like what they read they will want to read more of your blog. Make it easy for them to do so. You can do that in the signature link.

If you follow this strategy for every blog post, you will have three important anchor text links in every blog post. Those links will go a long way to boost your site in the search engines. You want to make sure you do not overcrowd your blog with links as the search engines will pick up on this and frown upon it and it may do more damage than good. Of course, if you really want to get serious about signature links you can take a clue from us and use text links and banner links together, making them both important anchor text for your web pages. Either way, these techniques will definitely benefit your business or blog.

Blog Marketing Journal is a Blog that discusses How to Build, Market and Promote a Business Blog for the new and advanced reader. Questions about this blog, please call 877-295-0620.


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