New Media Marketer

The Benefits Of Using C-store Software

My experience in running a wholesale and retail operation makes it easy to imagine the benefits of having fully functional C-store software. In my town, during the early 1990’s, a company operating a 4 storey retail store had to conduct a monthly physical inventory of goods. Each inventory process required a lot of people and lasted several days.

The store also had several people handling accounts payables, a lot of employees in the purchasing department and had physically redundant processes in order to make sure that things were being done correctly. Despite all that, the company still encountered losses from theft, obsolete (expired) products, huge quantities of slow moving goods, best selling products that are always out of stock, etc. All those losses naturally affected not only the company’s bottom-line but their retail prices, as well.

But when they purchased their C-Store software, things became efficient and management of the entire business became a lot easier. At present, they only do annual physical inventories (that gets finished a lot faster compared to what they were used to) and everything else can easily be figured out through their C-store software. With both owners and managers finding the operation easier, they decided to put up a bigger branch and assigned the excess personnel in the new location.

Running a retail organization is like conducting a 200 piece symphony orchestra. The different aspects to the operation are very much like the diverse instruments in an ensemble and the most difficult challenge is how to make all instruments play in harmony with one another.

A retail organization requires a good management system for hundreds (or thousands) of retail products that should be in sync with the procurement, warehousing, sales and other concerned departments in the business. At any time, the managers should be able to know the margin for any product being sold, when available quantities of any item go down, when there are products that needs to be disposed (or will expire), when any item is hardly moving, if suppliers are delivering the right quantities and on time, if employees are reporting late for work and every other detail in the business.

C-store software does all that and more. It tracks the movement of all goods and instantly generates different types of reports thus giving the management the exact status of the company in real time. Should any decision point arise, the convenience store software allows them to decide the best course of action to be taken. And with proper integration, any firm’s c-store software can be interfaced with accounting programs making the entire store management process close to being fully automated. Such a system may also be configured to cover the management of multiple stores in different areas.

Nowadays, some c-store software may be accessed and controlled from remote locations (through the internet). With that new feature, company management may go out of town to attend seminars, advanced courses and even take long vacations, knowing that it will be as if they never left their stores. Managing a retail store is now a lot easier than before. Thanks to c-store software.

For more information on c-store software contact EK3


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Creative Digital Media

The use of creative digital media has become very common for serious players in the retail industry. Those wonderful advertisements that people see almost everywhere are so amazing because within a few seconds, they are able to impart to the customers the massages that they want to send.

The use of creative digital media, in the beginning, may sound expensive but it doesn’t take very long for advertisers to realize that it’s actually cheap in the long run and the benefits that it brings are immediately noticeable.

Armed with the knowledge that most customers make purchasing decisions on site, retailers are skillfully winning the sales war through the use of short digital ads at the point of sale. It’s been said that steep increases in sales of a number of products have been attributed to the use of creative digital media. In other industries like banking, the use of creative digital media is starting to become popular and the feedbacks have been very satisfactory. It has resulted to substantially high levels of client awareness of bank products and services and has also resulted to increased communication between the banks and customers.

With all the positive feedbacks about the use of creative digital media, more and more companies, big and small alike, are starting to make us of it. With that in mind, it is almost imperative that companies start thinking about it before it becomes too late. Businesses should bear in mind that increases in sales are most likely taken from the market share of others. If any their competitors are about to experience sales growth, they wouldn’t want that increase to be taken from their monthly sales. Therefore, one should be ahead of the marketing game and if any of the competitors are about to come up with something new, one should plan a corresponding move.

With that said, it is therefore advisable for every company to explore the digital media applications for their businesses. A serious study should be made as to its optimal usage for their respective businesses and decide if it is worthwhile using. But with most industries being happy with the benefits brought about their use of creative digital media, it is very possible that any entity that seriously studies its applications will adapt its use.

However, when thinking of using digital means to promote their products, companies should realize that the process is not as easy as plugging their existing advertisements into a digital merchandising screens. Television commercials have been found to be incompatibly formatted with digital media and there will possibly be a need to use experts who will work on existing commercials and convert it to a creative digital advertisement. In some instances, the process may have to be started from the beginning.

In addition, consumers’ habits in viewing digital merchandising screens are vastly different from their way of watching TV commercials. Digital merchandising screens are not used in the same way as home televisions and movie screens and commercials will have to be done with that in mind. These drawbacks however, are nothing compared to the gains that will be achieved once the decision is made to use creative digital media. With the high satisfaction rating being given by its current users, it is not surprising to know that business is getting better, year after year for providers of Creative Digital Media.

For more information on creative digital media contact EK3


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Email: A Revolutionary Solution To Marketing

Marketing has become more and more strategic through the years. Its development has followed the pace of technology and partnered with it effectively. Currently, one of the most common marketing techniques is to do it by email, which is a practical yet far-reaching approach. Now, growing an online business is easy and can be done everywhere. The variety of email marketing solutions available nowadays is advanced yet very easy to use so it should be quite simple for users to avail of.

Although all types of businesses can realize benefits from these email marketing solutions, there are particular ones which have manifested significant results in recent years. Internet retailers are one of them, who usually experience an increase of leads in a much shorter period of time and with less effort. Another are the direct marketers who are able to specifically target those customers by email who are more likely going to be needing the offered products. In addition to these are the online service providers who are able to link emails to actual demonstrations of their services. These and many others can attest how effective these email marketing solutions are.

One can choose from a good number of providers of these solutions. GravityMail is one of them which offers full-service and even self-service solution that allows for creation, customization, sending, and tracking of email messages that aim to promote a specific product or service. It promises not just to create leads but to convert these leads into actual paying customers.

GravityMail allows its users to personalize the email messages to be able to reach a better targeted audience with better appropriate offers. The format of email may also vary, from plain text to rtf format, depending on the receiverís capacity. So the probability of emails getting read is much higher. Likewise, there are certain tests to check if the email will be able to get through inspite of receiversí anti-spam facilities. At the same time, the schedule of delivery may be specified, ensuring that the message will be received at the most appropriate time of the day.

GravityMail also ensures that its customers are able to fully maximize what they are currently paying for. There are ways to increase the substance of existing data and at the same time minimize the level of data maintenance necessary. For instance, it monitors unsubscription to ensure that messages are not going to be resent to those who have already unsubscribed. Likewise, it can automatically deal with messages that bounce back while there are options to personally deal with specific incidents.

On the average, the number of recipients at one sending is not limited, reaching to as much as tens of thousands. Should some of the recipients in one batch of sending fail to get the message due to server problems, there is usually an assurance that the system would not cause any duplicate messages to those who have already received. There is a method to track those which have failed and resend the message only there.

Overall, one cannot deny the convenience and effectiveness that these email marketing solutions bring to any business owner. With such an aggressive manner of marketing, products are definitely going to be promoted at a timely manner and be able to attract customers at the right time.

Daegan Smith Is And Expert Online Marketer "Wanna Lean The Secret To Making $85,147,717 Per Month While Quickly And Easily EXPLODING Your Network Marketing Organization by 7,141 People Without EVER Buying Or Calling a Single Stinking Lead?" Free CD Explains All: ==> http://www.easymlmprofits.com


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Work From Home - Earn Money Online With YouTube

Online video has become the next big thing in market promotion. There is a great deal of video sharing sites on the internet but YouTube is by far the most popular. Numerous marketers use it for business promotion and as a means to create more sales. What many marketers don't know is that they can also use it as a method of market research.

Market Research is crucial for you to successfully work from home. One of the best things about Youtube, and other video sharing sites, is that it allows you to inexpensively discover what your viewers want so you can earn money online.

The feedback you can receive on these websites can be instrumental in helping you earn money on the internet. Creating a video and getting feedback starts with doing some keyword research just as you would for a PPC campaign or page optimization.

YouTube's search function works very much the same way as the search function in search engines, except for the fact that YouTube is much less sophisticated than the complex algorithms used by search engines. This means that if you do your keyword research properly you can dominate the YouTube search results.

It also means that if you use those keywords in your video title and tag you can also show up in search engines. Prior keyword research is important because unless people can find your video they can not view it. Your video must get watched before you can get feedback.

Feedback from channels can offer insight into your market without spending money on surveys or polls. Besides the inevitable comment spam, feedback usually includes requests for additional videos. These of course, are ideal but don't be turned off by negative feedback as they can be very helpful as well.

Comments that tell you whether or not your content was helpful or interesting lets you know what to create next as well as what need your niche market wants met. Keep note of these comments in a spreadsheet. If you are asked specifically for another video with similar content, create and watch the response it gets.

This is a simple form of direct marketing that is-- getting your customers to tell you exactly what they want. Many marketers spend a fortune trying to figure this out but YouTube lets you find out this information without any charge.

Be sure you watch and favorite the videos that do well in your niche. Not only are you weeding through the outstanding videos versus the poorly received ones but you can drive more traffic to your website by getting your viewers to subscribe to your favorites.

The more videos you create, on content that is well received and hosts relevant keywords in the title and tag, the greater your views will be which ultimately mean you earn more working from home. YouTube is an excellent way to promote your business and now you know how useful it can be in doing market research so you can earn money online.

Jeff Casmer is an internet marketing consultant and work at home business owner. For more information on earning money online please visit his "Top Ranked" Earn Money Online Directory gives you all the information you need to Work From Home in the 21st century.


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Email Marketing Consulting: Boost Your Online Business!

In today's online business, the most effective method in promoting online products is by using the method e-mail marketing. Now there is a boom in the email marketing consulting business. But is email marketing consulting really important to help your business. Let's find out how it works.

When you are going to use email marketing for your promotions, always check if your marketing campaign's content is good enough for the visitors to see. Your marketing campaign must catch their attention so you will definitely earn from it.

Email marketing may sound simple but the real thing is, its way too hard to do. You will be encountering a lot of struggles in your email marketing and the fact that it eats up your time so much that you can't do any other things. To make your email marketing a success, you can hire a professional email marketing consultant.

A marketing consultant is all you need to make your online business easier. So what exactly does an email marketing consultant do? Email marketing consultants can be a freelancer skilled enough in areas of email marketing campaign developing. There are a lot of companies that employ email marketing consultants. They have the talent to make effective promotions, newsletter and several special offers for your online business.

There are several points to check if you are going to hire an email marketing consultants. Email marketing consulting needs the right strategy so it will deliver good results. Read on to know the best techniques an email marketing consultant may use.

Check if it is included in the consulting the good training materials like sample emails, Banners and even a sales letter that have had a good conversion rate.

Another strategy is to learn the niche market where to promote the products through the use of email marketing. This will require research studies but it will pay off by the time you are included in the competition. One good technique in email marketing consulting is to find a good niche for your product.

Email marketing consulting finds the best place for marketing the products in the many website forums. Forums is the place where you get to talk about anything under the sun 24/7, may it be a product promotion, politics, concerts and many others. There are thousands of active forums on the internet. Just type what interest you most and these forums will give you what you want.

Email marketing consulting firms should keep focus on your business goals. They need to listen and share your ideas so that things will go hand in hand for you and your business. An effective email marketing consulting should know exactly the things a customer would want to achieve. They need to discus with their client if they have any plans to change if they are really needed. Always keep them updated with all the things that you want to incorporate in their promotional strategies.

These are some of the techniques an email marketing consulting undertakes to provide you the best possible service and success for your online business. You should be careful hiring email marketing consultants, because there are freelancers who pretend to be helping you but the fact is they just want to grab the opportunity to get your money. Choose a good email marketing consultant. An effective email marketing consulting needs email marketing experts to give you the best service for the success of your online business.

Daegan Smith Is And Expert Online Marketer "Wanna Lean The Secret To Making $85,147,717 Per Month While Quickly And Easily EXPLODING Your Network Marketing Organization by 7,141 People Without EVER Buying Or Calling a Single Stinking Lead?" Free CD Explains All: ==> http://www.easymlmprofits.com


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Market Intergrations: All About Globalization

What is globalization? globalization can be described as the integration of all worldwide markets. In the past years, most businesses were localized to isolate markets. But, as time passed by, with the advancements in science and technology and travel markets throughout the world. It has opened up and businesses have begun to serve markets outside of the company's local area. How does globalization affect corporate finance? Well,

Globalization has almost dissolved local markets, and because of this competition for companies has significantly increased. Also, corporate finance options have also increased as a result of globalization.

The way that the world markets are structured means that we actually need the world markets in places such as India and China to develop in business skills such as manufacturing, design and joint venturing. The world markets are split up in to different areas or zones and as the richer economies continue to innovate we see the other (less rich) world economies taking on tasks such as co development and low cost manufacturing. This contributes to the overall cycle of the generation of goods and services and the consumption of those same products.

While many kick against the rise of globalization, the fact remains the innovation in the traditional wealthier economies of the world means that business opportunities and economic development paths are given to the less wealthy economies of the world. These emerging markets move on to become established world markets - such as given in the example of South Korea. Now places such as South Korea can be seen to be one of the leading innovaters in the world with its highly educated workplace and world class products which it continues to develop.

Realizing the image of globalization scenario nowadays, we find that its process is moving at a faster rate and there are signs that in the next few coming years the industry for translation will be more affected more than any other industry. Unlike the old ones, where the local markets were protected and the manufactured products were sold for local consumptions, now a days there is no boundaries and custom tariffs tend to disappear, and this gives a big expansion in the demand of translation service. A number of institutions have started to sense that it's much easier to outsource the translation of a text than to start entire new processing operations in another country.

The current trends in the global market simply convey the significant contributions of globalization to the progress of each component of this global community.

For more information, visit http://www.emergingmarketsabc.com/


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Wealth Transfer Now Internet Marketing Secrets Revealed

Today may be the day that you decide to start your own marketing business. We have revolutionized the way home based businesses and other internet businesses run from day to day. What better way to become your own boss than by using your computer and internet service and make you more money than you realize. After four years, $400,000 of market testing, and MILLIONS of dollars in earnings, we have perfected the most powerful, automated, turn-key, marketing system on the planet. You can do so much more with an automated marketing system. This era of automation frees up your time for family and leisure. The automation process makes it easier and quicker to become your own boss and work a schedule that is flexible enough to accomplish all of those tasks in your life that must be attended to.


Selling products or services over the internet has the best route for entry into free enterprises. It’s a great way to make $5K-$10K per week cash, but those that have the dedication and motivation can make it a full time job. Tenacity is the key to making your new internet marketing career a complete success. By eliminating the “human variable” we have permanently solved every problem new entrepreneurs struggle with direct online marketing. We have eliminated selling, convincing and explaining. The automated marketing system eliminates pitching friends and family.


You may wonder why you bother to keep the company up and running, if you haven’t made a sale in a while. Finding new ways to keep your self motivated can help you when you are down. Wealth Transfer’s automated internet marketing provides daily training to motivate you and develop necessary skill sets for entrepreneurs. It may be helpful to use our affiliate websites that have been tested and convert prospects to sales at a rate of 25% or greater. The affiliate websites are your own and you can take pride in knowing that are professional and they do convert to sales.


When selling online your website is the face of your company to many potential clients. It is important to have a lead capture page opt-in box and an auto responder. Wealth Transfer Now has both of these features. The marketing system is one that captures your leads and sends periodic automatic emails to your prospects to sell the product for you. This greatly simplifies how your home based online business will work. Having a home office that is organized can help you in the long run as well but we have even solved that problem. Wealth Transfer Now’s online marketing system also provides you with a virtual office to manage your business. Our goal is to save you time and money.

The key to success to any home based business is an effective and powerful marketing system. As we say in the business world, marketing will make or break you. Internet marketing for your home based business can be very expensive if you do not know anything about marketing to your targeted audience.

You get more information at http://www.WealthTransferNow.com . Visit our blog at http://www.MasterWealthSystem.com .
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Keep Your Eye On The Ball To Become An Affiliate Marketing Business Success Story

What does an affiliate marketing business have to do with baseball? Everything! Or at least in this case it does. Just bare with me for a moment.

To succeed in anything in life you have to focus on the fundamentals. There are simple success formulas all around us. All we have to do is find out the formulas from somebody who has done it before and copy there success formula. Just like when I was a boy and I was learning to hit a baseball. My coach would always say, “Keep your eye on the ball, just make contact.” Me and every other boy on the team were standing there waiting to hit the ball over the fences and we would all swing with everything we had… and miss the ball. Our goal was to hit a home run every time but without focusing on making contact with the ball our “home run swing” was a wasted effort.

This happens to affiliate marketing business owners all the time. They start out all fired up and excited, the can smell all that money they are going to make. And in all this excitement they fail to take care of the details “the fundamentals” that will take them to success. They don’t keep their eye on the ball. They don’t follow the success formula laid out before them. Don’t try to reinvent the wheel. Find a great system and work the system because systems work! Just find a proven, successful system that your comfortable with and work the system day by day by day until you reach your goals. I know that seems too simplistic but things can really be that easy if you will just get out of your own way so to speak and just don’t give up.

Many people have their eye on the end result instead of focusing on the fundamentals it takes to succeed. They try to cut corners in an attempt to speed up the success process and get the pay off and end up tripping over their own feet. It just does not work that way. Take your time and get all the details right, follow a proven successful system and then you will be in profit more quickly than you expected. Once you get the foundation for success laid, then there will be a snowball type effect. At first you will start to see a few positive things happening , then a few more and then Wow, things really start to take effect. Before you know it your on your way to great success.

It is very important to set goals and have a final destination in mind. You also must have a roadmap to get to where your going. Your proven, successful system is your roadmap. Then just focus on the small steps in your system to get from where you are to where you want to be. The process may seem a bit tedious at first but the big pay off in the end will make it more than worthwhile. And if you set up everything right in the beginning, you can run everything from anywhere in the world mostly on autopilot.

How do you eat an elephant? One bite at a time. Plan your work and work your plan. K.I.S.S. “keep it super simple”. Successful people do what the rest of us don’t want to do. These are just a few sayings that come to mind. It’s a good idea to remind yourself of these things every time things get tough or your thinking of giving up. As Ross Porot said, “Most people give up just when they are about to achieve success. They quit on the one yard line. They give up at the last minute of the game, one foot from a winning touchdown.”

Aaron Kirk can help you get started in your own successful affiliate marketing business. You can have your own website with your own domain name, auto responder and high paying affiliate programs set up for you in 24 hours or less. For complete FREE details visit: HomeBizBeginnersGuide.com


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The Benefits Of Being An Affiliate Marketer

Affiliate marketing has become one of the most effective ways to advertise and earn money online. It is an agreement between a merchant and a website owner, where the website owner allows the use of their site for the promotion of the merchant's products or services by linking to the merchant's website. In exchange for this promotion, the merchant pays a commission to the affiliate on all sales generated by the affiliate. The merchant will only pay the affiliate for actual sales though, not just clicks on the link to the merchant’s site.

This pay-for-performance scheme has resulted in affiliate marketing being hailed as a win-win situation for both the merchant and the affiliate, as both enjoy some benefits. There are many benefits on the merchant's side. It gives the merchant a wider market in which to advertise a product or service, because affiliate marketing will give the product or service the maximum exposure compared with other traditional advertising techniques. The more affiliate sites a merchant has, the higher the traffic, and therefore the higher number of sales. Affiliate marketing is the equivalent of having an army of sales people who will do the advertising and will only get a commission if a customer purchases.

Meanwhile, the affiliate also enjoys many benefits. The most obvious one of these is the easy way to make a profit. As soon as the customer clicks on the ad on the affiliate's site, is redirected to the merchant's website and goes on to purchase that particular product, the affiliate earns a commission. The more customers the affiliate refers the more profit he will make.

Affiliate marketing is an excellent way to earn money while at home. The product is already developed and proven by the merchant, and all you have to do is to find as many prospects as you can and convert them into customers. Many affiliate programs are free to join, so affiliates do not have to worry about start-up costs and there are thousands of products and services you can choose from. You can find easily find a product or service that is relevant to your website.

In addition, it is not necessary to have any sales experience when you become an affiliate. Most affiliate programs offer excellent support or training when it comes to providing marketing material. The simplicity of affiliate marketing allows you to be an affiliate marketer at the least cost and the most convenience. You can even build a successful affiliate marketing business right in the comfort of your own home. Your responsibility stops with finding prospects for the merchant; you do not have to worry about inventory, order processing, and product shipping. These, along with customer service support are the duties of the merchant.

Due to the global reach of the Internet, you can easily find thousands of prospects. And you can intensify your advertising campaign by using productive strategies such as viral marketing. But if the product you are advertising is not making money then you can easily stop promoting it and choose another. There are no long-term binding contracts tying you to products that are not making enough money.

All the same, the best benefit of being an affiliate marketer is the opportunity to increase your income and you can make a profit even if affiliate marketing is only a part-time business. Indeed, affiliate marketing is one of the simplest and most effective business opportunities on the web today.

Kerenza Faram is the webmaster of Successful and proven Small Business Ideas. Sign up for her free Small Business Ideas Newsletter and receive 6 essential home business e-books.


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Using Micro-List Building To Boost Your Sales

Micro-list building and marketing is creating small lists of very targeted and very interested prospects for your products and services. Instead of concentrating your marketing efforts on building large general lists, you create hundreds, even thousands of micro-lists directly related to the product or service you're promoting.

This is not exactly breaking news, savvy online marketers have been sub-dividing their lists into smaller micro-lists for years. It is a simple way of getting the right information to the right people at the right time.

Many of these marketers create an "A" list which may consist of their most responsive contacts, usually customers who have bought from them before, or affiliates who have joined the marketer's affiliate program. They even divide those lists further, such as a micro-list of your top 50 affiliates.

Micro-list building is only slightly different in that your original goal or aim is to build a small targeted list directly related to a product or service so that you can send follow-up information. It often means writing a separate tailor-made AR series of emails for each product or service you're promoting.

The objective of this follow-up is to establish a friendly business-like relationship with your potential customers. Keep the emails objective and give helpful information, buying tips, reviews... but don't be all positive, if there are any complaints/negatives against a product or service give these to your subscribers. Any support issues should be thoroughly dealt with and discussed.

Why go through all this trouble? Mainly because, like long tail keyword marketing, using a micro-list will be much more targeted and much more effective. You are fine-tuning your marketing to target the right customers for your product or service; then creating custom information that will better convince that potential customer to buy from you.

Granted, since we are talking about affiliate marketing here, writing an AR series for each product or service you promote can be a massive chore. And you may have to do extra filtering on your AR forms or do other surveys to find the best prospects. However, what I have found is that once you have these plugged into your AR system (I use Aweber which gives you unlimited campaigns) you can virtually forget about them, no pun intended.

By using these micro-lists you can create hundreds of automatic marketing systems that are selling your products 24/7, day in, day out. Again, this is not exactly breaking news, many companies who use affiliates to sell their products already have their own AR follow-ups... I always first check to see if the company has their own system and use that one. If it's not effective, even big companies get it wrong sometimes... I do an AR series of my own and see if it can perform better. Sometimes, input from a third-party source is better received, especially if that person uses and recommends the product.

Micro-list building is one of the most effective online marketing tools you can use. Quite frankly, I have found building a large opt-in list is not the real key to creating online income but instead creating small micro lists for each of your promoted products to be much more effective. You can have hundreds, even thousands of these different micro-lists.

Studies have shown, interested customers may not buy on the first visit, that it may take up to six or seven reminders. So keeping in contact with an interested customer, one who is looking and in the right mindset to buy, will definitely increase your sales.

Here, rather then the hard-sell, the emphasis should be on collecting contacts in order to give them helpful informative content on the product they're interested in buying. Supplying quality content should be your main goal, let the selling take care of itself. If you get the first part right, the sale will come naturally.

Micro-list building and marketing gives you the perfect opportunity to reach your potential customers time and time again. It extends your sales pitch and truly gives you an opportunity to gently persuade the customer to buy. The real money is in the Micro-List!

Get a Step-by-Step Guide that will show you How to Start, Build & Manage your OWN HUGE Opt-In List! Click Here: List Building eCourse Or Our List Building Toolkit: List Building Copyright © 2008 Titus Hoskins. Free to distribute.


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